What is a CRM system?

(CRM) Customer Relationship Management

This part of the Suite System is the process in which a business or organization administers its interactions with customers, typically using data analysis to study large amounts of information.

CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers.

Customer Relationship Management System is used to integrate and automate sales, marketing, and customer support. It has a dashboard that gives you an overall view of the functions on a single customer view, a single page for each customer that a company may have. The dashboard may provide client information, past sales, previous marketing efforts, and more, summarizing all of the relationships between the customer and the firm. Operational CRM is made up of 3 main components: sales force automation, marketing automation, and service automation.

ERP & CRM Business Management Solution

ERP & CRM Business Management Solution includes all the important features of an ERP and CRM in one suite.